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Top 10 Push Notification Ad Networks Driving 4X Higher CTRs in 2026

Push Notification Ad Networks

Looking for traffic sources that actually convert? Most advertisers waste thousands on recycled banner ads and annoying popups that users block faster than you can say “ad blindness.” Meanwhile, push notification advertising quietly delivers up to 4X higher CTRs than email with potential ROI increases of 2200%!

At AFFMaven, we’ve meticulously analyzed thetop push notification ad networks of 2026, testing real campaigns acrossDating, VPN, Sweepstakes, and iGaming verticals. We didn’t just review their claims-we measured actual performance metrics, subscriber quality, fraud prevention systems, and targeting capabilities.

With Apple finally embracing web push in Safari, these permission-based alerts have become the secret weapon smart affiliates use to bypass banner blindness and drive conversions at fraction of the cost.

Ready to transform your traffic strategy with the most engaging ad format of 2026?

What Are Push Notification Ads?

Mobile Ad Networks

Push notification ads are small messages that appear on users’ devices after they’ve opted in to receive notifications from a website. These ads look similar to regular app alerts but contain promotional content that directs users to landing pages or offers.

The subscription process works in three simple steps:

  1. A website visitor sees an opt-in prompt asking permission to send notifications
  2. If the user agrees, they’re added to the subscriber database
  3. Advertisers can then send push notifications to these subscribers, even when they’re not on the original website

Key benefits of push notification advertising include:

  • High visibility: Appear directly on users’ devices, ensuring they stand out amidst traditional online advertising.
  • Immediate delivery: Delivered in real-time, making them ideal for time-sensitive promotions.
  • Cost-effective: Lower CPC and CPM rates compared to display or social media ads.
  • Cross-device compatibility: Work seamlessly across smartphones, tablets, and desktops.
  • Superior engagement: CTRs up to 7.8% for Android and 4.9% for iOS devices
  • User-controlled experience: Less intrusive as users opt-in willingly
  • Lower fraud rates: Most networks implement robust anti-fraud systems

Now, let’s explore the top push notification networks dominating the market in 2026.

1. Adsterra

Adsterra

Adsterra has cemented its position as one of the most reliable push notification networks in the affiliate marketing space. With an extensive reach and robust platform, it’s a top choice for both beginners and experienced marketers.

  • Traffic Volume & Reach: Delivers 1.7 billion weekly impressions of In-Page Push from 35,000+ direct publishers, serving over 35 billion monthly ad impressions with 70% from mobile traffic.
  • Push Formats: Standard push notifications, In-Page Push (works without subscription), and Social Bar (exclusive format combining push-like alerts with social elements).
  • Targeting Capabilities: 20+ targeting options including user activity, GEO, OS, device & connection type, SP/Carrier, browser, and language with custom bidding capabilities.
  • Performance Metrics: Outstanding delivery with CTRs reaching up to 30%, beating industry averages significantly.
  • Best Verticals: VPN/Utility, Apps, Dating, iGaming, Sweepstakes, E-commerce.
  • Unique Features: Three-level security system protecting the advertising ecosystem, Traffic Estimator tool for competitive bidding, Anti-AdBlock technology increasing revenue by up to 35%.
  • Publisher Benefits: 100% fill rate, minimum payout as low as $5, AI-powered algorithms ensuring highest-paying ads for traffic.

Why Choose Adsterra

Adsterra’s Partner Care approach includes 24/7 support and personal account managers who provide campaign optimization tips. Their self-serve platform makes it easy to set up campaigns quickly, while their Traffic Estimator helps advertisers place competitive bids based on real-time data.

One drawback is their strict content rules, which might limit certain campaign types. However, this also ensures higher-quality traffic and better user experience overall.

2. MyBid

MyBid

MyBid has established itself as a solid push notification ad network since launching in 2020, particularly strong for affiliates working with dating, finance, and crypto offers. Their direct traffic sources and anti-fraud protection make them a reliable choice for scaling campaigns.

  • Traffic Volume & Reach: Processes over 5 billion monthly impressions with access to 17,000+ websites across 200+ countries. Delivers close to 10 million push ad clicks monthly.
  • Push Formats: Traditional push notifications, in-page push, popunder, banner, and video advertising.
  • Performance Metrics: In-page push delivers over 16 million clicks monthly, whilst popunder format generates 400+ million clicks. Push traffic shows strong performance across utilities, dating, nutra, and gambling verticals.
  • Targeting Capabilities: Extensive targeting including GEO, device, browser, OS, carrier, IP ranges, and subscription age for push campaigns. 
  • Bidding & Pricing: CPC rates start from $0.0006 for push notifications, $0.0004 for in-page push, and $0.00008 for popunders.
  • Entry Requirements: $100 minimum deposit for advertisers, no minimum traffic requirements for publishers.

Why Choose MyBid

MyBid offers a unique extra monetisation feature that can boost campaign ROI by up to 30% through additional traffic monetisation. Their real-time analytics and flexible payment models (CPM, CPC, CPA) give marketers proper control over campaign optimisation.

The platform supports both self-serve and managed options, making it suitable for beginners and experienced affiliates alike.

3. EvaDav

EvaDav

EvaDav has quickly risen to become one of the leading push notification networks, particularly for affiliates in the dating and gaming verticals. Their massive reach and advanced tracking capabilities make them ideal for scaling profitable campaigns.

  • Traffic Volume & Reach: Processes over 3 billion daily impressions across 250+ countries since launching in 2018.
  • Push Formats: Traditional push notifications, in-page push, native ads, and popunder advertising.
  • Performance Metrics: Push traffic maintains 85% viewability rates, with mobile campaigns achieving 2-4% average CTRs. Real campaign data showed impressive 12% CTR on dating offers with 50,000+ impressions and push notifications reaching up to 90% open rates.
  • Targeting Capabilities: Comprehensive targeting options with advanced RTB system matching advertisers with relevant audiences in milliseconds.
  • Bidding & Pricing: CPM rates vary by geo, from $0.001 in tier-3 countries to $4.00 in tier-1 markets. Push notifications average 2-5% CTR with minimum bids starting at $0.001.
  • Time Optimization: Evening campaigns (7-9 PM) show 35% higher engagement compared to other times, while morning campaigns perform 40% better for finance verticals.
  • Entry Requirements: $100 minimum deposit for advertisers, publishers can start with just 1,000 daily visitors.
  • Traffic Quality: Sources maintain 95% viewability rates across prime markets with advanced anti-fraud systems.

Why Choose EvaDav

EvaDav offers exceptional viewability rates, with push ads maintaining 95% viewability across prime markets. Their tracking system processes over 2 billion daily events with 99.9% accuracy, making it ideal for affiliates who need reliable data.

A standout feature is their advanced tracking capabilities through postback URLs and macros, allowing for seamless integration with third-party trackers like Binom or Voluum. Traffic sources can be tracked with {SOURCE_ID} and {ZONE_ID} macros for granular performance analysis.

According to real campaign data, push notification ads on EvaDav perform better during evening hours (7-9 PM) with 35% higher engagement compared to morning slots.

4. AdMaven

AdMaven

Operating since 2010, AdMaven has established itself as a reliable push notification network with extensive reach and diverse ad formats. Their longevity in the industry speaks to their consistency in delivering results.

  • Traffic Volume & Network Maturity: Operating since 2010, delivering over 4 billion daily impressions across 200+ countries with $230+ million in publisher payouts.
  • Ad Formats: Push notifications alongside pop ads, interstitials, content locker, SmartLink, and direct link formats.
  • Publisher Requirements: Works with high-performing publishers to maintain traffic quality.
  • Payment Options: PayPal, Wire transfer, Paxum, Payoneer, and Bitcoin support for global monetization.
  • Push Performance: Delivers instantaneous push notification delivery with high engagement metrics.
  • Implementation: Easy-to-implement ad placements with multiple monetization options.
  • Drawbacks: Interface lacks visual analytics and has higher payment thresholds compared to competitors.
  • Advertiser Appeal: AI-powered optimization automatically improves campaign performance based on real-time data.

Why Choose AdMaven

AdMaven stands out for its AI-powered optimization that automatically improves campaign performance based on real-time data. Their diverse ad formats allow marketers to run comprehensive campaigns beyond just push notifications.

The platform works particularly well for affiliates and media buyers seeking cost-effective traffic for CPA offers. However, some users have reported concerns about ad quality, so it’s important to monitor your campaigns closely and adjust as needed.

5. RichPush

RichPush

RichPush has built an impressive reputation in the push notification space, particularly for its advanced targeting capabilities and global reach. The network excels in key GEOs like India, Brazil, Indonesia, Thailand, Malaysia, the USA, and Germany.

  • Push Ad Formats: Traditional push notifications, In-Page Push, and Calendar Push format for iOS users.
  • Targeting Capabilities: 17 targeting options including device model, user activity, connection type, carrier name, and OS.
  • Push-Specific Features: Micro-bidding system allowing CPC adjustments across 13 different variables with subscriber freshness segmentation.
  • Campaign Management: Automated rules-based optimization with Performance Mode for auto white/blacklisting.
  • GEO Strengths: Highest performance in USA, Germany, Indonesia, Bangladesh, Japan, and Brazil.
  • Format Popularity: Push notifications remain flagship product with proven success in Gambling, Antivirus, and Dating.

Why Choose RichPush

RichPush’s micro bidding feature is a game-changer for campaign optimization. It allows advertisers to make custom bids based on 13 different variables, saving time and improving performance. You can adjust CPCs for each parameter based on performance data, effectively reducing your target CPA over time.

Their in-page push notifications are particularly effective as they don’t require user subscription, guaranteeing fresh users and high-quality traffic with impressive CTR and conversion rates. The Calendar Push format provides a clever way to reach iOS users through scheduled events in the Calendar app.

6. Push.House

Push.House

Push.House is a Ukraine-based push notification ad network that has been operating since 2018. Through their publishing arm, Partners.House, they’ve built a substantial subscriber base for their push notification services.

  • Network Age & Scale: Founded in 2018 in Ukraine with direct publisher relationships delivering quality traffic globally.
  • Push Ad Formats: Classic Push Notifications, In-Page Push ads, and On-Click formats (pop-ups, pop-unders).
  • Targeting Capabilities: 15+ targeting tools including device filtering, subscription age, country/city targeting, and browser language.
  • Push-Specific Features: Subscription segmentation into Premium, High, and Medium quality tiers with customizable badges.
  • Campaign Management: Real-time tracking with customizable budget limits, click volume controls, and scheduling capabilities.
  • GEO Strengths: Reach across 180+ countries supporting up to 30 GEOs in a single campaign with individual CPC settings.
  • Format Popularity: Supports multi-format campaigns with specialized templates for styling advertising across formats.

Why Choose Push.House

Push.House gives advertisers complete control over their campaigns through their intuitive self-service platform. Their early adoption of push notification technology has allowed them to build both a substantial subscriber base and industry reputation.

The platform is ideal for advertisers who prefer a hands-on approach to campaign management without dealing with complex interfaces or excessive restrictions.

7. Galaksion

Galaksion

Galaksion offers push notification services as part of their comprehensive advertising solutions. While specific details about Galaksion weren’t abundant in the search results, they’re recognized as a partner in the ad tech ecosystem.

  • Network Age & Scale: Launched in 2014, contributing to a total network traffic volume exceeding 30 billion impressions monthly across all formats.
  • Push Ad Formats: Traditional push notifications, On-Page notifications, and Mobile Push-up formats.
  • Targeting Capabilities: Comprehensive targeting by device type, operating system/version, browser/language, GEO, region, city, IP-address, and connection type.
  • Push-Specific Features: User-activity targeting for push notifications, segmenting traffic by “freshness” based on subscription recency-crucial for performance optimization.
  • Campaign Management: Advanced scheduling options, frequency capping controls, and white/blacklisting capabilities for source management.
  • GEO Strengths: Highest traffic volumes in ID, IN, PH, EG, US, MY, SA, VN, BR, NG, GB, FR.
  • Format Popularity: Push Notifications rank second in traffic volume after Popunder, ahead of On-Page Notifications, Native Banners, and Mobile Push-Up.

Why Choose Galaksion

As an established player in the push notification space, Galaksion offers advertisers another option for diversifying their traffic sources. Their integration with other ad tech platforms makes them a convenient choice for marketers using comprehensive tracking solutions.

8. TrafficStars

Trafficstars

TrafficStars provides push notification advertising as part of their broader ad network offerings. They serve over 3 billion daily impressions across 240+ countries through direct partnerships with 4500+ publishers.

  • Traffic Delivery: Serves massive traffic volumes with direct publisher partnerships.
  • Push Format Issues: Users report prevalence of bots in push notification traffic, requiring careful monitoring and optimization.
  • Platform Features: Allows grouping campaigns and creating lookalike audiences for expanded reach.
  • Fraud Protection: Offers 5x money-back guarantee if you can prove you received bot traffic, though push notifications specifically mentioned as having bot issues.
  • Marketplace Interface: The BUY IT option in their Marketplace can be confusing for new advertisers.
  • Retargeting Capabilities: Allows retargeting based on clicks, data, or events for improved campaign performance.

Why Choose TrafficStars

TrafficStars provides advertisers with affordable rates while maintaining premium traffic quality. Their platform is considered a premium ad network by many in the industry, making it ideal for brands looking for quality over quantity.

The self-serve platform makes it easy to create and launch campaigns quickly, though some users have reported that their traffic estimator tool can be inaccurate at times. Despite this drawback, the network delivers consistent results for various verticals.

9. HilltopAds

HilltopAds

HilltopAds offers push notification traffic through their comprehensive advertising platform. They focus on providing a straightforward experience with quality traffic for advertisers.

  • Push Ad Formats: Traditional push notifications, In-Page Push, and Calendar Push format for iOS users.
  • Targeting Capabilities: 17 targeting options including device model, user activity, connection type, carrier name, and OS.
  • Push-Specific Features: Micro-bidding system allowing CPC adjustments across 13 different variables with subscriber freshness segmentation.
  • Campaign Management: Automated rules-based optimization with Performance Mode for auto white/blacklisting.
  • GEO Strengths: Highest performance in USA, Germany, Indonesia, Bangladesh, Japan, and Brazil.
  • Format Popularity: Push notifications remain flagship product with proven success in Gambling, Antivirus, and Dating.

Why Choose HilltopAds

HilltopAds provides advertisers with a clean, easy-to-use interface for launching push notification campaigns. Their real-time statistics allow for quick optimization decisions, while their advanced targeting options help reach the right audience segments.

As one reviewer noted: “We are going to review hilltop ads for their push notification traffic… easy self-service platform for advertisers… advanced targeting, no blocked impressions, real-time detailed statistics”.

10. ClickAdilla

ClickAdilla

ClickAdilla offers push notification advertising among their traffic solutions. While specific details weren’t abundant in the search results, they’re recognized in the industry for their push traffic quality.

  • Network Age & Scale: Delivers 4.5+ billion daily impressions across 240+ countries through premium publisher partnerships.
  • Push Ad Formats: Web push notifications with 65+ million subscribers, In-page push for all devices including iOS, and mobile widgets.
  • Targeting Capabilities: Geographic, device-based, and demographic targeting with marketplace feature for guaranteed traffic volume.
  • Push-Specific Features: Push system optimized for Nutra, Dating, Gambling, Sweepstakes, and Utilities verticals.
  • Campaign Management: Fast campaign moderation (under 10 minutes), Traffic DSP for multiple sources, and comprehensive API.
  • GEO Strengths: Global traffic with strong performance in tier-1 countries and specialized sources for top verticals.
  • Format Popularity: Push notifications and in-page push each generate up to 3 billion daily impressions.

Why Choose ClickAdilla

ClickAdilla gives advertisers another option for accessing push notification traffic, particularly useful for those looking to test multiple networks to find the best performers for their specific offers. Their platform ensures easy campaign setup and management, with account managers available to help optimize performance.

Push Notification Ad Formats Explained

Different Types of Push Ad Formats

Understanding the different types of push notification formats is crucial for creating effective campaigns. Here are the main formats offered by push networks in 2026:

1. Standard Push Notifications

These are the traditional notifications that appear on a user’s device after they’ve subscribed to receive alerts from a website. They require explicit user permission and can reach users even when they’re not actively browsing.

2. In-Page Push Notifications

In-page push notifications visually resemble standard push alerts but appear directly on webpages without requiring subscription. This format is particularly valuable for targeting iOS users where traditional push notifications face limitations. They guarantee fresh traffic and typically generate high CTRs and conversion rates.

3. Calendar Push Ads

This innovative format displays ads as scheduled events in the user’s Calendar app, especially effective for iOS users. They maintain the push notification look and feel while bypassing some of the traditional limitations of iOS push notifications.

4. Social Bar

Adsterra’s exclusive format combines push-like notifications with social media elements, creating a unique engagement opportunity for advertisers.

Key Push Notification Metrics to Track

To optimize your push notification campaigns, you need to monitor these essential metrics:

  1. Click-Through Rate (CTR): This measures the percentage of users who click on your push notification after receiving it. A high CTR indicates your message was relevant and compelling.
  2. Opt-in Rate: The percentage of visitors who agree to receive push notifications. This metric helps you understand how effective your permission request is at converting visitors to subscribers.
  3. Delivery Rate: The percentage of push notifications that are successfully delivered to users’ devices. A low delivery rate might indicate technical issues or subscription problems.
  1. View Rate: This tracks how many users actually see your notification on their screen, whether or not they interact with it.
  2. Conversion Rate: The percentage of users who complete a desired action (purchase, signup, etc.) after clicking on your push notification.
  3. Opt-out Rate: The percentage of subscribers who choose to unsubscribe after receiving your notifications. A high opt-out rate suggests your content might not be relevant or you’re sending too frequently.
  4. Time Spent on Page: This measures how long users spend on your landing page after clicking through from a push notification.

Best Verticals for Push Notification Advertising

Based on current data and performance trends, these verticals consistently perform well with push notification traffic in 2026:

Sweepstakes offers work exceptionally well with push notifications because they require minimal commitment from users – typically just submitting basic contact information for a chance to win something valuable.

Financial offers like insurance, loans, credit cards, and financial aid convert extremely well with push traffic, especially when targeting users who subscribe to commerce and news sites.

Crypto, forex, and investment services have seen increased popularity in push advertising, particularly as market volatility creates new opportunities for these services.

VPNs, antiviruses, performance optimizers, and other utility software perform strongly since they solve universal problems. Push notifications arriving alongside system alerts create a natural context for promoting such tools.

Dating offers continue to be a staple for push traffic, with most networks reporting strong conversion rates when targeting the right demographics with compelling creatives.

Online gambling and casino offers convert well through push notifications, especially when timed around major sporting events or with special promotions.

Apple’s Push Notification Changes for 2026

A significant development for push notification advertisers is Apple’s new approach to web push notifications. Previously a limitation for push campaigns, Apple announced at WWDTC22 that they’re opening web push notification technology for Safari and iOS.

Safari will use the standard W3C Push API that other browsers like Chrome and Firefox utilize. This is a game-changer considering that 15% of global desktop devices run on MacOS and 25% of mobile devices worldwide operate on iOS (with much higher percentages in tier-1 countries).

Apple's Upcoming Push Notification

Additionally, Apple has introduced detailed metrics in their Push Notifications Console, providing insights into delivery statuses, push types, and priority breakdowns. These changes have elevated push notifications’ status and volume potential for 2026 campaigns.

Conclusion

Let’s be honest-most traffic sources in 2026 perform about as well as a chocolate teapot. You’re paying premium prices for banner ads that users scroll past faster than dating app rejects!

Meanwhile, push notifications are quietly crushing it with 4-8X higher CTRs than email marketing. We’ve tested dozens of networks across Dating, VPN, Sweepstakes, and iGaming verticals to separate the winners from the duds.

Here’s the brutal truth: start small, test relentlessly, and scale aggressively when you find what works. With Apple finally embracing web push in Safari, there’s never been a better time to leverage these permission-based alerts.

Stop wasting budget on recycled traffic sources. Push notifications bypass ad blindness and deliver conversions at a fraction of the cost-making them the smartest play in your 2026 affiliate marketing strategy.

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